Purchasing our lead packages is one thing, but closing them is another. It is what separates good sales people from great ones. There are a few simple tips you can use to master the art of closing your SEO leads.
Listen to the SEO Customer’s Expectations
All potential clients have a set of expectations that they want met. The best thing you can do is listen to them. They will give you the answers that you are looking for. The worst thing you can do is service them in the way you THINK they want. Don’t get caught up in how you did something for someone else in a similar instance. Treat each client as an individual and like their situation is unique. They will appreciate you taking the time for them and are much more likely to do business with you again.
Follow Up With Your Leads
If you expect leads to be converted on the first communication then you live in a fantasy land. Closing SEO leads is a process. Make sure you use emails, phone calls, and social media to touch base. Consider about five interactions an a minimum for each lead. This way they understand what you are all about and the types of services that you offer. Sometimes those that close quickly may end up causing problems for you and themselves because they jump in blindly without knowing the truth.
Understand Your Unique Selling Position
Why are people coming to you for SEO service? Why are you better than the competition? Whatever your position is, stand by it and believe in it and the service you offer to your potential leads. Some examples might include free education on SEO. Let’s face it most people don’t understand it, or only grasp a small piece of the SEO landscape. You could also offer free reviews or unlimited communication. Make a list of what people are offering and put your own twist on it. Brainstorm ideas on how to break away from the competition.
Web Leads can help you
At this point, you can probably tell that, we at Web Leads are not just in the business of selling SEO, or call center leads, we’re extremely involved in our clients’ businesses. We want to help your business reach its fullest potential by providing you with the most affordable lead packages in the industry. We only deal in quality because our clients deserve only the best. But enough about us, experience the results for yourself.