Absolutely not! For those of you not familiar with “leads”, this is the difference:
Leads:
-are still in the “searching” phase. If you are thinking of buying a car and are looking at models, but haven’t yet made a decision, then you might be considered a “lead” for a car dealership.
-are businesses who have expressed an interest in getting a quote
-have not agreed to purchase service
-may decide to select another provider
-may change their mind about wanting the service
-may not be available when you call or email
-may not be able to afford your services
It is for these reasons that we offer assistance with our clients, to provide them the best practices for closing the leads into sales, at the highest rate possible.