Signing up for a great web leads or SEO lead program is one thing, but closing on these quality leads is another. Today we offer you a list of the top time wasters that can hurt any sales team or strategy. By eliminating these inefficient time-wasters such as poor strategies, bad hiring, and unqualified leadership, you will be able to have a higher closing rate on the quality leads you are buying.
Eliminating some of the top time-wasting problems and inserting more efficient practices will ensure success.
- Poor Marketing Strategy – By knowing your market and your target audience, you will be able to save your sales team a lot of time. Take the time to ask and answer marketing questions and come up with tactics that support them.
- Dampening The Sales Team Motivation – Find out what motivates your sales people and then reward them. Lack of recognition, goals that are set too high, pay plans that take too long to reward success can all do damage to your sales team’s motivation.
- Poor Training or Mentoring – A company that can develop a strong sales team training program is more likely to see success. Single day training is not enough. Consider having sales reps spend 1 to 2 hours a week rehearsing and reviewing sales methodologies to figure out what works.
- Slow Response To Leads – Hot leads can cool off quick. Response times should measure in seconds and minutes not hours or days. Respond immediately to any leads that are requesting information or quotes.